Cleveland Browns
- First Energy Stadium Modernization
- Cleveland, OH
Overview
VALR™ XP x Paramount played a pivotal role in the extensive modernization of FirstEnergy Stadium. Given a tight two-month timeframe before the season’s home opener, VALR XP™ x Paramount orchestrated print production, design, engineering, construction, and installation with multiple dedicated teams.
The process commenced with VALR™ XP x Paramount’s engineering team crafting structural drawings for widespread concourse signage. Once the scope crystallized, fabrication commenced, spanning concourse graphics, off-field and in-field way-finding signage, and entrance/concourse store channel letters.
Amid this transformation, FirstEnergy Stadium’s façade was adorned with eight customized banner frames, seamlessly integrated into the existing steel structure. This addition created a captivating first impression, welcoming visitors in style. VALR™ XP x Paramount’s meticulous coordination ensured the successful realization of FirstEnergy Stadium’s ambitious modernization, a testament to expertise and precision.