CLIENT
National Collegiate Athletic Association
SERVICES
Production, Install, Design
VENUE
Team Hotels
COMPLETION DATE
April 2016

The beauty of the NCAA Final Four is that you never know who’s going to be playing for the championship. In 2016, when the NCAA called Paramount, we knew we were only going to have five days to produce and install all the graphics for 5 different hotels – including the NCAA Headquarters hotel. (We had been there before – having done the 2014 Final Four) And we knew 90% of those graphics were going to be team-specific, which meant we wouldn’t know which team graphics to use until the final buzzers of the games the previous weekend. But as soon as the nets were being cut down after the Elite Eight, we got to work. And five days later, we had successfully installed large window graphics on the fronts and sides of the hotels – a total of 7800 sq. ft. of window perf., of which 1000 sq. ft. was installed in 1 day. In addition, we also created 6-10′ wide, life-sized team stand-up photo opportunities for the VIP hospitality area located at the HQ hotel.